
Instagram marketing hacks
Instagram continues to be one of the most useful online marketing tools around the world. So it’s important that you’re using it as effectively as possible to reach both your existing and potential leads. Here are some hacks to help you navigate the app effectively.

Don’t make these 5 email marketing mistakes
Email marketing can be a crucial part of your email marketing strategy so you don’t want to make these five common mistakes. As the world turns to digital communication more and more, the way you communicate with your past, current and potential clients is more important than ever before. So, don’t make these mistakes when you email them!

7 copywriting tips to improve your email marketing
From the subject line to the email copy itself, copywriting has a hand in making every aspect of your email marketing engaging and successful. Improving your open rate and the level of engagement in your emails means improving your copywriting. Here are seven tips to help you improve your email marketing.

Increase your customer engagement on Instagram
Instagram was launched in October of 2010 and has since grown to have around 500 million daily users. It has also become a successful source of income for content creators and brands worldwide. Since the potential to increase revenue on Instagram is so high, understanding how to use it to engage with your customers is now more important than ever before.

Setting your content SMART goals
Your content SMART goals should be concrete targets that you strive to achieve over a set period of time. These goals, much like your other business goals, should be carefully put together to ensure they’re achievable and realistic.

How to get your existing leads to do your online marketing work for you
Getting your existing leads to do your online marketing work for you can help increase your overall engagement and help you generate leads, without spending extra time and money on your marketing campaign. Here are a few ways you can help your existing leads help you when it comes to your online marketing. Offer unique […]

Frequently Asked SEO Questions Answered
You know that the better your SEO is, the higher you rank on search engines such as Google. But that doesn’t quite make you an SEO genius. Here are some of the most frequently asked SEO questions marketers get all the time.

10 Beginner Email Marketing Questions Answered
Email marketing sounds straightforward enough, but there are actually a number of questions you’ll likely have when you work on your email marketing campaign. Here are the answers to some of the most commonly asked email marketing questions.

Copywriting myths you need to forget
Copywriting is the art of creating compelling written content that engages your audience and can convince them to take an action. These actions can include signing up to your email newsletter, purchasing a product or enquiring about your services. Put simply, copywriting is advertorial or words that sell. It can cover anything from effective sales pages to catchy slogans and successful social media campaigns. But there are a number of myths floating around the internet space about copywriting that simply aren’t true.

Five things to check before hitting send on your email newsletter
You’ve just spent all that time putting together your latest email newsletter. But don’t hit send just yet! Here are five things you should check before sending out your newsletter to make sure you’ve checked all the boxes.